Posted 22 August 2009 - 11:13 PM
In 1858 Leonhard Mayser's son, Friedrich Mayser, decides to take a spectacular step. He leaves the workshop environment behind him and is the first hatmaker in Germany to introduce extensive mechanized production. Together with his son Fritz, he further develops his own company, helps to finance other companies and plays a major role in industrialisation in Ulm. In 1875, the former craft enterprise has developed to become Ulm's second largest industrial enterprise.
The company has reached a size which makes greater financial leeway for future activities necessary. In 1886, the company becomes a stock corporation (AG). By the standards in Baden-Württemberg, Mayser is now one of the federal state's large stock corporations.
With the participation of Anton Seidl, the owner of the J. A. Seidl hat factory in Munich, the company is transformed into a GmbH (private limited company) in 1914. The partners are Carl Mayser and Anton Seidl, who takes over sole ownership of the Mayser hat factory four years later (1918).
In 1924, Anton Seidl introduces production of ladies' hats and is thus able to double production. The name Mayser, which stands for high-quality hats, is registered at the patent office in Berlin.
In 1929, the competitor in the Allgäu region is bought out and integrated into the Mayser company.
In 1940, Curt M. Zechbauer, the son-in-law of Anton Seidl, takes over management of the company and transforms it into a general partnership.
The Wirtschaftswunder years bring Mayser one success after the other. The high point comes in 1963, when Mayser produces 3.5 million hats and sells them worldwide.
In 1954, Curt M. Zechbauer's son, Peter M. Zechbauer, acquires the licence of the American hat factory of Stetson for Mayser.
In 1991, restructuring of production leads to the hat production being relocated to the sister factory in Lindenberg.
Posted 29 August 2009 - 01:45 PM
By the way you can still purchase the same Mayser hat box featured in the clip. I have a few of them.
Posted 05 September 2009 - 09:35 PM
This is another great hat from my friend Herbert Jennissen at Hut-Neubarth Augsburg. The velour felt and sweat band are awesome. Love the ribbon treatment. This is the best modern production hat I have ever come across. It has a very vintage feel regarding the materials (sweat and felt) and construction.
Posted 11 November 2009 - 10:56 PM
"Mayser had owned the Stetson license for Europe before FWS* got it. The hats then were high end products like the fur felt Stetsons made in
the USA (just different shapes and a smooth finish all made by Mayser in Lindenberg). The problem: the hats were very expensive and hardly
anybody bought them. Too little sales for Stetson, so they gave it to FWS, who labeled the whole collection."
Posted 03 January 2010 - 01:09 PM
The felt reminds me of some of my old Borsalinos - malleable, but substantial.
2 5/8" brim, 5 1/2" uncreased crown, 2 1/8" reeded sweat, 7/8" ribbon.
It's actually a little lighter than charcoal - a dark medium gray.
Posted 04 February 2010 - 07:31 PM
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